Archive for October 2nd, 2017

Distilling Technique and Marketing Mystique Helped Bombay Sapphire Make It in America – Adweek

AdweekDistilling Technique and Marketing Mystique Helped Bombay Sapphire Make It in AmericaAdweekAs any connoisseur will tell you, a proper English dry gin comes from the balancing of exotic ingredients. Bombay Sapphire is no exception, but in the case…

Conde Nast’s Kostelic Discusses A Publisher’s Role In Influencer Marketing – MediaPost Communications

MediaPost CommunicationsConde Nast's Kostelic Discusses A Publisher's Role In Influencer MarketingMediaPost CommunicationsCK: “For us, our influencer-marketing programs are editorially led, editorially vetted, have our tonality and aesthetic,…

How YouTube Influencers are Rewriting the Marketing Rulebook – HuffPost

HuffPostHow YouTube Influencers are Rewriting the Marketing RulebookHuffPostInfluencer marketing appears to play a fundamentally more pragmatic role. Why? My hunch is that it's because fans feel very connected to the YouTubers they love. The best c…

The ‘8 Great’ Ways To Vet PR And Marketing Vendors – Forbes

ForbesThe '8 Great' Ways To Vet PR And Marketing VendorsForbesThis week I had a visit with my friend David R. Fox, founder of Salt Lake City-based Fox Marketing Advisors, a strategy firm that specializes in holding marketing accountable. A seri…

Las Vegas Shooting Updates, Singer Tom Petty Dead (UPDATED): PM Links – Reason (blog)

Reason (blog)Las Vegas Shooting Updates, Singer Tom Petty Dead (UPDATED): PM LinksReason (blog)At least 58 people have been killed and more than 500 injured when a gunman identified as Stephen Paddock, 64, opened fire on a country music concert from a …

McDonald’s Seizes On Szechuan Sauce and Marketing Idea from ‘Rick and Morty’ – AdAge.com

AdAge.comMcDonald's Seizes On Szechuan Sauce and Marketing Idea from 'Rick and Morty'AdAge.comMcDonald's is "carping them diems" with a new marketing splash bringing back the Szechuan dipping sauce made popular by "Rick a…

Afternoon Links: Millennials Flee the Swamp and Why the Tax Code Needs Reform – The Weekly Standard

The Weekly StandardAfternoon Links: Millennials Flee the Swamp and Why the Tax Code Needs ReformThe Weekly StandardExterior of the Internal Revenue Service office in midtown New York. Photo credit: Matthew G. Bisanz. Sign up to receive The Daily Standa…

Shentel Announces Completion of the Transformation of nTelos into the Sprint Affiliate Model – GlobeNewswire (press release)

Shentel Announces Completion of the Transformation of nTelos into the Sprint Affiliate ModelGlobeNewswire (press release)EDINBURG, Va., Oct. 02, 2017 (GLOBE NEWSWIRE) — Shenandoah Telecommunications Company (“Shentel” or the “Company”) (NASDAQ…

Sinclair -4.1% on report Fox sees sweeter affiliate deal from Ion – Seeking Alpha

Bibeypost.comSinclair -4.1% on report Fox sees sweeter affiliate deal from IonSeeking AlphaSinclair Broadcast Group (SBGI -4.1%) is sinking again on a new sign that Fox (FOX +0.9%, FOXA +1.1%) might drop it as an affiliate partner, with word that Fox i…

Free betting tips: Ben Coley’s Alfred Dunhill Links preview – Sportinglife.com

Sportinglife.comFree betting tips: Ben Coley's Alfred Dunhill Links previewSportinglife.comRory McIlroy is a worthy and warm favourite for the Alfred Dunhill Links Championship, his final opportunity to end a frustrating season on a high note. The …

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