Archive for April 13th, 2018

Marketing Middle Grade Books – Publishers Weekly

Publishers WeeklyMarketing Middle Grade BooksPublishers WeeklyAccording to Ben Rosenthal, senior editor at HarperCollins imprint Katherine Tegen Books, “The marketing of middle grade is trying to balance between speaking directly to the readers and to …

Bain affiliate leads investment in By Chloe – Nation’s Restaurant News

Nation’s Restaurant NewsBain affiliate leads investment in By ChloeNation’s Restaurant NewsBy Chloe, the 10-unit vegan fast-casual concept, has closed on an investment with a group led by Bain Capital Double Impact, the companies said Thursday. New Yor…

Is this the case that will upend legal marketing? – Reuters

Is this the case that will upend legal marketing?Reuters(Reuters) – Morgan & Morgan is a nationwide firm of more than 350 lawyers, many with significant trial experience. The firm wins jury verdicts. It also has the legal chops to have been appoint…

Is this the case that will upend legal marketing? – Reuters

Is this the case that will upend legal marketing?Reuters(Reuters) – Morgan & Morgan is a nationwide firm of more than 350 lawyers, many with significant trial experience. The firm wins jury verdicts. It also has the legal chops to have been appoint…

Turkey orders detention of 140 people over Gulen links – Aljazeera.com

Aljazeera.comTurkey orders detention of 140 people over Gulen linksAljazeera.comTurkish prosecutors have ordered the detention of 140 people, including serving army officers, over alleged links to the US-based religious leader Fethullah Gulen, accordin…

This Successful Soap Entrepreneur Is Awash with New Customers from Great Marketing Execution – Inc.com

Inc.comThis Successful Soap Entrepreneur Is Awash with New Customers from Great Marketing ExecutionInc.comBusiness owners and marketers love the idea of tackling new markets. But when a big, exciting opportunity arises, the actual process can be quite …

Teen with full ride to 20 colleges requests public apology from Fox affiliate – Chicago Sun-Times

Chicago Sun-TimesTeen with full ride to 20 colleges requests public apology from Fox affiliateChicago Sun-TimesA teen accepted to 20 colleges offering him full financial aid wants journalists at a Fox affiliate to apologize for calling his decision to …

Three Big TV Affiliate Owners Link With PVX – Radio & Television Business Report


Radio & Television Business Report

Three Big TV Affiliate Owners Link With PVX
Radio & Television Business Report
TV stations owned by Gray Television, Hubbard Broadcasting and The E. W. Scripps Company now have a little programmatic power boost thanks to their respective new links to ITN Holdings’ ProVantageX (PVX) platform. This announcement follows the recent

Marketing Day: YouTube’s top ads in March, Gmail’s coming redesign & 6sense buys ZenIQ – Marketing Land


Marketing Land

Marketing Day: YouTube’s top ads in March, Gmail’s coming redesign & 6sense buys ZenIQ
Marketing Land
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Did your ad work? The ABC’s of People-Based Testing Apr 13, 2018 by Digital Marketing Depot You’re prepping

3 Marketing Strategies Orca Is Using To Win Cooler Sales (That You Can Use Too) – Forbes

Forbes3 Marketing Strategies Orca Is Using To Win Cooler Sales (That You Can Use Too)ForbesIn 2012, ORCA owner Cliff Walker, a veteran of the building and trade industry and outdoor enthusiast, hoped to fill something that was missing in the high end c…

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